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FDA Warns e-Cigarette Manufacturers and Retailers
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The U.S. Food and Drug Administration is finally cracking down on e-cigarette makers for marketing to kids – even if the manufacturers are doing it in ways that are so subtle they’re hard to catch.
The FDA says there’s an “epidemic of nicotine addiction” among American young people. The agency is now sending warning letters to more than 1,300 retailers and five major manufacturers nationwide, saying in a statement, “We’re committed to the comprehensive approach to address addiction to nicotine that we announced last year. But at the same time, we see clear signs that youth use of electronic cigarettes has reached an epidemic proportion, and we must adjust certain aspects of our comprehensive strategy to stem this clear and present danger.”
The vast majority of violations the FDA found after an undercover investigation involved selling products to minors, products that resemble kid-friendly products (like candy and cookies), and misleading children into thinking products are appropriate for them.
The manufacturers that received letters from the FDA include Vuse, Blu, JUUL, MarkTen XL and Logic. Together, those five companies corner more than 97 percent of the U.S. e-cigarette market.
E-cigarettes aren’t safe for anyone, let alone children. Sure, some studies show that they’re less lethal than conventional smokes are – but they can still lead to insulin resistance and Type 2 diabetes. They also often contain the chemical compound diacetyl, which causes bronchiolitis obliterans – a disease characterized by permanent damage to the smallest airways in the lungs. Even further, propylene glycol and glycerol, which are the two main components in e-liquids, can decompose and transform into toxic substances like formaldehyde when they’re heated in a vaporizer.
What Do You Think?
What would you do if you caught your kids smoking e-cigarettes? Do you vape? I’d love to hear what you think about the FDA’s latest actions against e-cigarette manufacturers, so please, share your thoughts on my Facebook page or on Twitter.